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Through the Lens

Katelyn Rutt • May 6, 2024

The storyteller’s photographic journey from Vogue to Greenwich’s ethereal blooms—and her perspective on passion, peace, and personal evolution.

Red blooming flowers

Creativity is undoubtedly woven into the DNA of Claiborne Swanson Frank, a world-renowned fine-art photographer, who first discovered her love for photography in an introductory class at art school.


“I spent hours in the darkroom,” Frank says. “I remember feeling an excitement and passion I have never known before as I watched my portraits come to life. I left art school, and shortly thereafter, I was lucky to have the opportunity to assist Anna Wintour at Vogue Magazine. During my time at Vogue, my love for photography continued to grow. It was amazing to be surrounded by so many brilliant minds.”


The creative behind three coffee table books published by Assouline has a distinct range in her style and storytelling ability, from the Vogue-esque snaps of “American Beauty” (2012) to the atmospheric interpretations of “Young Hollywood” (2014)—featuring iconic Golden Coast backdrops. Frank’s newest bound masterpiece, “Mother and Child” (2018), explores modern motherhood and captures the deeply intimate bond of a mother and her child.

When Frank is not creating iconic coffee table books, she is working with American and European brands on advertising campaigns and collaborations. Her portfolio features prestigious brands such as Veronica Beard, Ferragamo, Michael Kors, AERIN, Hill House, Christie’s, and Brent Neale.


“Beauty, nature, and fashion inspire the heart of my work,” Frank says. “I am a storyteller at the core. For many of the campaigns I work on I serve as the creative director. I use location and wardrobe as a means to tell a story. I work with the founders and creatives of these brands to cast the right models, find the right location, and style the collections.”


A mere six months before the pandemic, the photographer moved to Greenwich, Connecticut. The setting served as both a haven for her family during an uncertain time, and a repository of inspiration. After a morning of homeschooling, Frank and her son created the “Flower Series,” a selection of floral portraits bathed in natural light.


“The beauty and peace of our new life in Greenwich inspired this series,” Frank says. “I shopped for many of the flowers at the McArdle's and Whole Foods in town. There is a peace here I could not access in New York City. I love Tod's Point and feel inspired by the beauty of this special part of the world. I love raising my family here in Greenwich and look forward to growing old in this sweet community.”


Frank’s optimistic inclination is not only evident in her light-filled portraits, but also manifests in her outlook on the artistic field and the continual pursuit of growth. When asked what wisdom she would like to share with budding photographers or artists, her answer was nothing short of motivational.


“Stay in faith your path will be revealed,” Frank says. “Chase your dreams and follow your heart. Never stop learning or being challenged. Forever evolve and better yourself and your art. Find your joy and make it your passion.”


Fine art floral prints available for purchase at www.claiborneswansonfrank.com

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Claiborne Swanson Frank and her son

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